BrandBinder Portal
- Dealer portal and approvals.
- Catalog, assets, downloads, and feeds.
- 5 GB hosted storage included.
BrandBinder comparison
BrandBinder gives dealers current product data, approved files, price lists, campaigns, embeds, locator links, and access rules without forcing every brand into enterprise ecommerce or a generic portal build.
Dealer-facing work gets split across tools that were built for something broader.
One focused workspace handles the dealer-facing parts of the stack.
Cost comparison
A typical brand stack can include file storage, email campaigns, CRM, manual price-list labor, catalog website updates, hosting, and a dealer locator. BrandBinder is meant to collapse much of that dealer-facing work into one branded workspace.
| Outside tool or workflow | Public starting price or typical cost | BrandBinder replacement path |
|---|---|---|
| Dropbox / Google DriveDealer file sharing | About $14-$15/user/mo. | Hosted assets, downloads, product files, and plan storage included. |
| MailchimpDealer announcements | Standard plan shown from $20/mo; grows with contacts. | Trackable dealer campaigns tied to products, files, and portal access. |
| HubSpotDealer CRM and follow-up | Starter monthly seat shown at $20/mo; Professional shown at $95/mo/seat before current promos. | Dealer companies, contacts, authorizations, portal context, campaigns, and follow-up. |
| Website developer and hostingCatalog pages and routine updates | Varies by site, hosting, plugins, and update time. | Hosted catalog pages, product pages, brand pages, embeds, and content updates. |
| Mac and iPhone accessField access to approved dealer resources | Usually handled with general file sync, emailed files, or separate mobile access patterns. | BrandBinder companion apps keep approved resources close while permissions stay in the web workspace. |
| Popular dealer locator serviceWhere-to-buy paths | Common plans can start around $100-$125/mo, often with setup or onboarding fees. | Dealer locator, website embeds, and where-to-buy paths connected to approved dealer records. |
| Manual price listsPDFs, spreadsheets, exports | Staff time, delays, stale files, and dealer support questions. | Price lists, build sheets, CSV/Excel exports, and live feed paths from current product data. |
Public third-party pricing checked July 5, 2026. Prices change, promotions vary, and real savings depend on seats, contacts, storage, website scope, dealer count, and how much manual price-list work is currently required.
Feature comparison
Catalog pages, downloads, product details, and dealer updates live behind one approved dealer experience.
Live catalog
Dealer-ready
| Dealer workflow | The stack you assemble | BrandBinder |
|---|---|---|
| Dealer files and product downloads | Shared links, folder permissions, stale-file questions. | Included. Assets, downloads, catalog files, launch kits, and plan storage. |
| Current catalog, price lists, and exports | Manual PDFs, spreadsheets, export files, and feed rebuilds. | Included. Price lists, build sheets, CSV/Excel exports, and live feeds. |
| Dealer announcements and campaigns | Email sends, with product files and dealer access managed elsewhere. | Marketing and CRM. News Posts and campaigns tied to products, files, and catalog links. |
| Dealer portal login and approvals | Manual approvals across CRM notes, lists, and shared links. | Included. Free approved dealer and buyer logins. |
| Public catalog and website embeds | Developer time, hosting, CMS updates, and manual link maintenance. | Included. Hosted catalog pages, product pages, brand pages, and embeds. |
| Mac and iPhone companion access | Usually handled by general shared folders, email attachments, or separate mobile file access. | Available for BrandBinder workspaces. Approved resources, favorites, offline access, and revocable pairing. |
| Dealer locator and where-to-buy workflow | Dedicated locator tools, custom embeds, and separate buy-now matching. | Marketing and CRM. Locator, website embeds, and where-to-buy paths tied to approved dealer records. |
| Dealer account context and follow-up | CRM follow-up separate from portal access and catalog activity. | CRM. Dealer companies, contacts, authorizations, portal context, and follow-up. |
| Advanced marketing automation | Best kept in HubSpot, Mailchimp, or a dedicated marketing platform. | Not the main goal. Focused on dealer product updates, portal access, files, catalogs, and follow-up. |
This comparison is about dealer-facing product, content, portal, catalog, pricing, website, and dealer follow-up workflows. Many teams will still keep general storage, accounting, broad marketing automation, and internal file sync tools.
Plans
Additional hosted storage is available on request. Dealer logins are free for approved dealer and buyer users.
| Included feature | Portal $49/mo |
Marketing $129/mo |
CRM $249/mo |
|---|---|---|---|
| Brand staff seats | 2 | 5 | 10 |
| Hosted storage | 5 GB | 25 GB | 50 GB |
| Published products | Up to 500 | Up to 2,500 | Up to 10,000 |
| Dealer portal, catalog, assets, downloads, feeds | Included | Included | Included |
| News posts and email campaigns | News posts | Posts + campaigns | Posts + campaigns |
| BrandBinder Assistant credits | No | 250/mo | 1,000/mo |
| Dealer locator and expanded embeds | No | Included | Advanced |
| Dealer account CRM and one-to-one email | No | Basic targeting | Included |
Savings worksheet
For many brands, the bigger cost is not a single subscription. It is the weekly time spent rebuilding price sheets, updating dealer pages, answering file requests, resending product images, checking stale links, and explaining what changed.
The goal is not just fewer subscriptions. It is fewer stale files, fewer dealer questions, and faster product updates.
Next step
Bring your current dealer tools, monthly costs, and the workflows that take the most staff time. We can map what BrandBinder can replace now, what should stay for now, and what belongs in a later rollout.